The best of Ozura's mobile games will reach the Vietnamese market

Mar 17, 2008 09:44 GMT  ·  By

Ozura Mobile, a well-known international publisher and developer of mobile entertainment, announced recently a strategic partnership on distribution of mobile games with Vinamob Venture Company Limited ("Vinamob"), a publisher of mobile content and services in Vietnam. Vinamob was officially assigned as Master Content Provider (MCP) of Ozura to publish and distribute Ozura's mobile games to all mobile subscribers in Vietnam market.

As part of the agreement, Vinamob will market and distribute all Ozura's highly acclaimed new games including Beijing 2008, Music Revolution, Cubix and others, to mobile subscribers through its distribution network including 3 main mobile operators i.e. Viettel Mobile, Mobifone & Vinaphone, serving more than 35 million mobile subscribers. Vinamob will also sell Ozura's mobile games directly to consumers through the Piggymob brand.

"The last three years have seen Vietnam's mobile phone market grow beyond the 8% average growth rate of the economy and registering highest growth rates of mobile users globally. We are excited about the collaboration with Vinamob to launch our new games to the market. Our partnership with Vinamob will spearhead our distribution of new and exciting mobile games in Vietnam market," said H.E.Mah, Ozura's Chief Marketing Officer.

As of the industry experts, a 270% growth is imminent, with mobile phone users swelling to almost 45.78 Million in Vietnam by 2010.

"With these predicted statistics, Vinamob is very optimistic that the mobile gaming industry will experience a parallel growth. This partnership also signifies an important milestone in Vinamob's penetration of the mobile games market in Vietnam," said Derek Tey, General Director of Vinamob.