It can deliver a great search and navigation experience

Sep 27, 2012 14:34 GMT  ·  By

Apple’s new iPhone model has already been sold in millions of units in the markets where it landed last week, and Microsoft is trying to cash in from this as well.

The company recommends the use of its Bing App for iPhone to all those who have grabbed the new device, as well as to those who plan to do so. Existing iPhone users who haven’t had the chance to try the app are encouraged to do it as well.

Whether it comes to performing searches on the Internet or to finding directions to a specific location, Microsoft’s Bing application should offer all the needed features and capabilities.

“For years we’ve put a lot of work into helping people find what they need so they can get more done. With the Bing App for iPhone, we can help you find what you need and help you get there – whether it’s down the street, on the other side of the world, or somewhere in between,” Microsoft notes.

“We make it easy, too. Just tell Bing what you are looking for with voice-activated search - even addresses- when you need to be hands-free, and let Bing do the rest.”

With Bing, users can easily access walking, transit, and driving directions straight from their new iPhone, while also benefitting from current traffic conditions and maps, as well as from fast access to deals, shops, restaurants, and much more.

Additionally, the software will offer info on movies, where they are being played, what others liked or disliked about them, and the like.

Not to mention that Bing will keep users connected with their friends on Facebook, and will also enable them to easily share images, articles, apps, deals, and more.

Bing also provides image search with endless scrolling results, as well as the possibility to watch videos from Hulu, ABC, MSN, and YouTube.

iPhone owners can also use Bing Vision to search with their handset’s camera. “Scan barcodes, Microsoft Tags, or QR codes and Bing will instantly return product information, giving you valuable research that will inform you before you buy,” the company notes.

Additionally, the feature was designed to recognize cover art from books, CD, DVDs, and video games, while Bing’s voice-activated search can deliver an easy, hands-free way of finding things that are of interest.

The Bing App for iPhone is available for download for free. It can be found in the Apple App Store via this link.