Dec 6, 2010 14:35 GMT  ·  By

Although available on the iTunes App Store for a while now, the Polaroid Instant Camera App for iPhone is only now being officially introduced by the pioneer of instant photography solutions, Polaroid.

In a report dating December 6, 2010, Polaroid officially announces its new Polaroid-branded application for iPhone.

“The Polaroid Instant Camera App for iPhone simulates the classic Polaroid instant photo experience, enhancing ordinary iPhone photos by adding the highly recognized Polaroid Classic Border,” Polaroid says.

The Polaroid Instant Camera App for iPhone features four Polaroid styles which users can choose from - black and white, vintage, colorize and digital – when taking pictures or editing pictures already stored on the iOS device.

Once a photo is taken using the Polaroid app, the user must "shake" or "blow" the phone's screen for the picture to develop - a nice touch on behalf of the development studio which aims to keep the traditional Polaroid experience.

Users can also add handwriting-style text and share their photos via email or through their favorite social networking sites, as well as upload their works to www.polaroidstudio.com, provided they are registered to the iconic company.

"Since its inception, the Polaroid brand has been synonymous with classic, simple photography," said Jon Pollock, CTO of Polaroid. "The Polaroid Instant Camera App puts a fun twist on photos captured with iPhones and we're looking forward to watching a new generation of tech-savvy consumers incorporate the Polaroid experience into their mobile lives."

Coded by Pente Group, a developer of mobile and social media applications based in Montreal, Canada, the Polaroid Instant Camera app costs 2 bucks and is immediately available for download from iTunes using the link below.

Download Polaroid Instant Cam for iOS ($1.99)

According to Polaroid officials, people can expect to continue seeing new Polaroid-branded products emerge in the future, delivering “the fun, instant gratification and value for which the brand has long stood.”