OCZ Stops Making DRAM, Focuses on SSDs

Even though it wasn't too long ago that OCZ released its latest memory products, the company seems to have decided on abandoning this facet of its business altogether in favor of focusing more on solid state drives.

Even though users will always need more memory products, OCZ doesn't seem to have had very good last few quarters in terms of revenues.

In fact, during the quarter that ended on November 30, 2010 (Q3 of FY 2011), it made $53.2 million in revenue, of which only 22% were brought in by DRAM.

With solid state drives accounting for 78% of that total figure (SSD revenues grew 325% year-over-year, to $41.5 million), the company now decided to focus on them and discontinue its memory products.

"We have focused on building the OEM and enterprise segments of our business, and last month we announced a mass production order from a Tier 1 OEM for our enterprise class SSDs, reflecting the reliability, speed and total cost of ownership solid state drives provide over traditional mechanical hard drives," said Ryan Petersen, chief executive officer of OCZ Technology.

"We believe the market opportunity for SSDs is significant, and to that end, we will continue to invest in research and development to extend our leadership position,” he added.

“We also plan to increase our sales and marketing efforts in order to facilitate continued revenue growth and increased market share as SSDs gain adoption in all segments," Petersen concluded.

This change comes after, in August, 2010, OCZ stopped making a chunk of its existing memory solutions and figured it would only keep providing high-end modules and kits.

Now, the final decision to drop the DRAM side of its business has been taken, this being a plan set to be put in effect by February 28, 2011.

What remains is to see just how the company's assets progress and if it meets the goal of $170-$190 million revenue for the full Fiscal Year 2011 (ends on February 28).