Jonne Harju from Nokia Design talks about building the new flagship

Apr 5, 2014 12:51 GMT  ·  By

Earlier this week, Finnish mobile phone maker Nokia has made official to the world its next flagship smartphone, namely the Nokia Lumia 930, which is also one of the first phones from the company to arrive on the market with the Windows Phone 8.1 platform loaded on top out of the box.

According to Jonne Harju from Nokia Design, the company focused on building the new mobile phone with a simple design, to make it feel great in the hand.

The new mobile phone was designed with the “purest and honest aluminum frame body” that should fit greatly with the vibrant back cover shape, he said, according to a recent post on Nokia Conversations.

Moreover, he explains that the pillow-like back surface shape was built in this manner due to the fact that there is no camera bump.

Moreover, given the fact that there is no camera bump, the wireless charging component on the back should work great. Moreover, the phone should also feel very human, although it is a very technical device.

The new Lumia 930 builds on the design of other Lumia handsets, specifically the Lumia Icon and Lumia 925, yet Nokia feels that it has its own character.

“It takes the idea of simplicity a lot further; not just aesthetically but from a manufacturing process aspect, too. A single aluminum frame body means less manufacturing time. Everything about the Lumia 930 is streamlined,” Jonne Harju explains.

He also notes that Nokia is being completely honest when it comes to the material used on this device, and that it comes with real aluminum.

The entire Lumia family of devices comes with a unique character when compared to other devices in the Nokia lineup, Jonne Harju notes, while also adding that the design of today’s products are completely different from what was included in the company’s series 10 years ago.

“And with this mindset in our mind we created a broader portfolio level approach to our Lumia family. It helped us to create a unique and distinct character for our whole brand, making design one of the key differentiators for our whole portfolio,” he said.

Jonne Harju also mentioned Nokia N9 as being his favorite handset from the company, as it allowed the company to reconsider the manner in which it looked at mobile phone design.

Moving forth, Nokia expects to have a better understanding of what purpose the smartphone should serve, and what the idea of smartphone actually represents. However, there are still many questions that need to be answered when it comes to what users want from their smartphones.