14 DAY TRIAL // Espoo, Finland-based mobile phone maker Nokia reportedly accounts for 90 percent of the mobile handset market in its homeland, a recent report unveils. The Helsinki University of Technology published a market research covering the 2005-2009 time frame, showing that most of the Finns use devices produced by Nokia, and that the smartphones account for a small portion of the market, with only one in ten handsets being a converged mobile device.
When it comes to the top handsets being used in the country, the Nokia 2760 holds the leading position, with 4.7 percent of the market, followed by Nokia 3120 Classic with 4.1 percent of the market, and Nokia 1100 with 3.9 percent share. Nokia's phones occupy the first 59 positions in this top, it seems, with the first non-Nokia device being placed on the sixth. Nokia has been loosing market share in its home country over the past five years, yet the percentage is small enough not to be worrying. While in 2005 Nokia accounted for 91.4 percent of the handsets in Finland, in 2009 its share went to 88.7 percent. Samsung is gaining pace in the country, as it managed to increase its share from 1.7 percent to 5.7 percent in the time frame.
Other findings of the report also include: - 99.4% of devices connected to the network were mobile phones in 2005, a number which went to 92.2% in 2009 due to increased popularity of USB modems - handset fragmentation is going up (top 50 handsets account for 66 percent of all devices in use) - GPS reached the 10 percent penetration mark in 2009 - 50 percent of all devices in use in 2009 run S40, while 22 percent run Symbian (an increase from 46 percent and 20 percent in 2008, respectively) - handsets with QWERTY keyboards reached 7 percent in 2009, while touchscreen-enabled ones accounted for 2 percent (numeric keypads are present in 96 percent of handsets, and represent the only input method in 92 percent of them).
The data collected in this report was delivered by the three main carriers in the country, DNA, Elisa and Sonera. Additional details on the matter can be found here.