14 DAY TRIAL // A recent report reveals, unsurprisingly, that Nintendo has received another Emmy Award, this time for excellence in engineering creativity. The award was presented to the company behind the Wii and DS by the National Academy of Television Arts & Sciences. Read on for details and a few words from Don James, Nintendo of America's executive vice president of operations.
The groundbreaking Wii system was recognized for its innovative motion-sensing controls, which have attracted a broad range of nontraditional gamers and veteran players alike, says the official report. The award also recognized Nintendo DS for its pioneering touch-screen control scheme and distinctive dual-screen display, both of which helped to make it the nation's top-selling game system of 2007.
This is the second time Nintendo is awarded an Emmy for its controllers. Nintendo received an Emmy in 2007 for its invention of the plus-shaped D-pad, which radically changed how people interact with their video games and, implicitly, their televisions.
According to the same source, these latest honors, presented in Las Vegas at the annual Technological & Engineering Emmy Awards (Jan. 7), set the stage for even more control innovations from the same company that has shaped up the industry more than any other company of its kind. The announcement doesn't fail to refresh everyone's memory about the upcoming racing title from Nintendo, Mario Kart for Wii, a title set to ship packaged with a wireless Wii Wheel. Wii Fit also brings innovative control, using the unique Wii Balance Board, an item that promises to keep players busy for hours at a time having to perform entirely different moves every time they give it a go.
"The pioneering interfaces for Wii and Nintendo DS reflect our long tradition of seeking new ways to enhance the gaming experience for users at every level," said Don James, Nintendo of America's executive vice president of operations. "We're grateful for this award and thank the academy for honoring us a second time."
For more information on Nintendo's products and the reasons why everyone loves them so much that they throw awards at them every year, click here.