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Nintendo's President Makes Humble Statements In Light of the Wii's Success

Too humble for us to believe him really...

By Filip Truta, Games Editor

13th of September 2007, 09:31 GMT

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...not that the man's lying, but they're probably feeling a lot better about themselves than what they're actually showing. Satoru Iwata, Nintendo's President, is known for his modesty. Although the company has had the greatest of times with the Wii and DS, there seems to be room for more, according to Iwata. In fact, what we're witnessing in this consoles war (meaning the Wii kicking PS3's and Xbox 360's a*s) is
actually just a "good start" for Nintendo, as he claims.

Here are Iwata's actual words at a dinner interview at Hobo Nikkan Itoi Shinbun, according to 1UP.com, where the company president claimed they have so much more to offer: "[Wii's success is] a good start. It's been a good start, but it's only the beginning," he said. "We want to have the customers continue playing. We want to continue coming up with new proposals to them, and have them keep playing. Only then can we say that we've accomplished our goals."

He continued addressing one of the console's main criticized aspects - longevity, according to the same website: "We need to see if our new approaches will grab the customer's hearts, if they will keep on playing our games."

But as it turns out, Nintendo's way towards greater success seems to be paved with casual games... again, although Iwata earlier claimed they "want to continue coming up with new proposals to" customers, "I'm not saying that we won't create sequels to our hit games forever," said Iwata. "However, we want to pioneer more new customers by searching new themes that succeed genres such as 'brain training,' 'English training,' or 'cooking navigator.'"

I was hoping that with "new proposals," Nintendo would finally attempt to take on hardcore gamers again, yet all they want to invest in is brain training and English training. Oh wait, I didn't notice the "such as." My bad...

Either way, Nintendo's intentions are clearly continuing what they've done up until this point with the Wii and DS. I guess they don't want to change much in their strategy, given that they've already found the winning formula. Sure, we understand Iwata's statements need to sound like they really care what they're giving people, but the reality is everyone likes easy fun, and Nintendo's Wii is perfect for the job.

TAGS:

Satoru Iwata | Nintendo | Wii | DS | interview
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