NVIDIA's GPU Share Dwindles as AMD's Rises

One would think that, being focused on such things, NVIDIA would control most of the GPU market, but that is not the case at all.

In fact, the overall share is at 15% now, having dropped by 2% (from 17%) over the past 18 months.

This is due to how central processing units (CPUs) with integrated graphics ended up having the low-end and part of the mainstream segments all to themselves.

Thus, with Intel as the prime supplier of such chips, it ended up with the largest share, leaving NVIDIA and AMD to struggle over the rest.

However, this is not the only piece of news, even though a 15% share is rather low for the Santa Clara GPU company.

The real point of interest, one would say, is what the discrete GPU segment looks like.

It turns out that NVIDIA only controls 41% of the discrete market, not the 45% of before.

Then again, Advanced Micro Devices does seem to have slightly more powerful graphics, so the distribution of customers is not shocking, though this doesn't actually account for much when looking closely at everything.

The real reason is how there isn't much market left for entry-level products (hybrid CPUs have that well in hand now).

This is just according to a survey that took into account only complete systems though.

In other words, the DIY market wasn't really taken into account, so the figures might very well differ a lot when upgrades and enthusiast configurations are factored in.

NVIDIA will continue to make new graphics processing units, both for desktops and laptops.

Meanwhile, it will push ahead with the ARM Tegra platform, which has been and continues to be very successful on its own.

As such, even if its GPU share doesn't grow through leaps and bounds, NVIDIA is all set up for a bright future.

At least it didn't say it was going to shift fully to the mobile market, unlike AMD, who just said it was backing off from its competition against Intel.