Coming to assist the GeForce GTX 480M in covering the laptop graphics market, seven new mobile graphics products have now been unveiled by NVIDIA, each boasting full support for DirectX 11 and aimed at the enthusiast and performance markets.

Though Advanced Micro Devices has been selling DirectX 11 mobile graphics cards for months, NVIDIA has had only the GeForce GTX 480M to address this market.

Eager to remedy this, the Santa Clara, California-based outfit took advantage of IFA 2010, Berlin, to trumpet the arrival of a whole collection of Fermi GPUs.

The list includes two GTX Series models, namely GTX 470M and GTX 460M, as well as five GT Series, specifically GT 445M, GT 435M, GT 425M, GT 420M and GT 415M.

The cards naturally support their maker's proprietary technologies, such as CUDA, PhysX and 3D Vision.

What's more, the 400M GPUs support the Optimus technology, which dynamically switches between the integrated and discrete graphics based on application requirements.

"The GeForce 400M Series takes the award-winning Fermi architecture across a complete line-up of DirectX 11 GPUs for notebook," said Rene Haas, general manager of notebook GPUs at NVIDIA.

"Coupled with Optimus technology, 400M Series notebook GPUs deliver great performance for visual computing applications when you need it, and great battery life when you don't," Haas added.

The newcomers have up to 288 processing cores, GPU clocks of up to 675 MHz, up to 1GB of GDDR3/GDDR5 and a memory width of up to 192 bits.

They should soon start to show up inside notebooks aimed at the enthusiast and performance markets, a fact confirmed by the fact that multiple laptop makers have already announced support for them.

The list of PC suppliers that intend to release Fermi-based mobile computers includes ASUS, Acer, Dell, Samsung, Lenovo and Toshiba, to name a few. Those interested in the specifications of each newcomer need only visit this page.