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October 15th, 2011, 09:18 GMT · By

NVIDIA Launches New 3D Vision Products, 3D LightBoost technology

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27-inch ASUS VG278H Full HD monitor
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NVIDIA decided it was a good time to move its 3D platform forward, so it revealed both new hardware and software for people who want 3D Vision.

NVIDIA's 3D Vision platform is a package made up of software and glasses for when users want to see a movie or play a game in 3D.

As it happens, the Santa Clara, California-based company decided it was time for a revamp of 3D Vision altogether.

As such, it prepared a new pair of 3D glasses and invented the NVIDIA 3D LightBoost technology, which improves brightness and sharpens colors in the 3D mode.

"Gorgeous, bright, crystal-clear 3D worlds are created by NVIDIA's 3D Vision 2 glasses with 3D LightBoost monitors and notebooks," said Phil Eisler, general manager of 3D Vision at NVIDIA.

"NVIDIA's engineering team has made incredible enhancements in 3D on PCs, creating a breathtaking gaming experience that's better than the best Hollywood 3D movie."

The lenses of the glasses are 20% larger than those of the first generation, for better external light blocking and a wider viewing area.

As for the 3D LightBoost technology, it can brighten 3D images by up to 2 times and works on certified monitors (like ASUS VG278H) and notebooks.

"NVIDIA 3D LightBoost technology makes 3D games, movies and photos more stunning and life-like than ever before," said David Wung, senior director of product management of Open Platform Business (OPBG) Group for ASUS Computer International.

New 3D Vision glasses
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"With 3D LightBoost and our new full-HD monitors, colors are richer, textures and subtle image details virtually jump off the screen, and the overall quality of the experience is something to behold. We are thrilled to be the first desktop display manufacturer to bring this new level of 3D visual quality to our customers with the ASUS VG278H."

Priced at $149 (108.52 Euro), the new 3D Vision 2 kit should already be up for sale, or will appear by the end of the month (October, 2011). Extra glasses are bought for $99 (72.11 Euro).

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