
Motorola announced that Jay Chou, one of Asia's leading music artists, has been appointed as a Motorola brand ambassador for Greater China. Jay will star in Motorola commercials and advertisements for Motorola's music-enabled
mobile devices. Motorola also established a dedicated Jay Chou space on MOTOMUSIC featuring his ring tones and full tracks, along with music videos, exclusive footage and interviews.
"I am very excited to be partnering with Motorola," Jay Chou proclaimed.
"In addition to offering the coolest phones in the world, Motorola's dedication to delivering a superior user experience, especially in mobile music, is very important to me, and to everyone who makes music a part of their life. With a Motorola
handset, my fans can enjoy music anytime and anywhere."
In addition to being a brand ambassador for Motorola, Jay's complete music portfolio is available for all Motorola
mobile users now on MOTOMUSIC. Motorola will offer first access to all of Jay's new tracks, making them available on www.motomusic.com.cn before they can be found anywhere else. Additionally, in his new 2006 album, Still Fantasy, Jay dedicated a song to Motorola, "BenCaoGangMu - Compendium of Materia Medica".
A special Jay Chou branded version of the MOTOROKR E2
handset will be available from 1 September to 7 October in Mainland China exclusively at China Mobile and Suning retail locations. The release of the handset will coincide with the launch of a range of exclusive Motorola/Jay Chou accessories, which will include phone holders, T-shirts, caps, and backpacks reflecting Jay's hip-hop style. These collectibles will be available throughout the October National Holiday.