Flickr, Photobucket, Kodakgallery... all of them have the same purpose: online photo sharing, allowing the users to upload pictures and store them on the web. These are the best known technologies in this category but what's more interesting is that Google doesn't own any of them. However, the super giant has a similar product, Picasa Web Albums, but this service is not yet adopted by so many users (well, not as many as you would expect when you hear the name Google). That's why the company's employees want to focus more on their photo sharing service and make it more challenging for the other solutions in the category. The first step: a special blog which would allow the engineers to stay in touch with the interested consumers and collaborate on new features and functions for their favorite solution.

"A picture is worth a thousand words, but sometimes there's still more to say. That's why I'm happy to introduce our new Google Photos Blog. We'll be using this space to post feature updates, photography tips, and (of course) some of our favorite photo albums, all of which will keep you current with the latest developments from the Picasa team," Jason Crook, Product Marketing Manager, wrote in the introductory post of the new Google Photos Blog.

"As you might've guessed from the name of this blog, our Santa Monica team works on more than just Picasa and Picasa Web Albums -- we're responsible for a variety of photo-related technology here at Google, such as hosting Blogger's image-uploading infrastructure, developing Orkut's photo picker, and creating Mapplets for browsing geotagged photos inside Google Maps."

When you first hear the blog's name, the Google Photos Blog, you might think that Google is working on a new technology, codenamed Google Photos, which would offer the same well-known photo sharing technologies. However, this new page was created only with collaboration purposes in mind, in order to provide you the latest news, tips and tricks from the Picasa team at Google.