14 DAY TRIAL // Cgogo, one of the biggest providers in China's mobile search industry, recently announced a collaboration with Lenovo, another important company from China that manufactures handsets and other electronic equipment. The cooperation's goal is to boost mobile search services as well as information search in order to offer customers an improved mobile search experience. More than 300 million subscribers will be able to benefit from specialized searches via mobile Internet, Intranet or WAP.
Mobile phones have become easier to use when finding consumer or general information, that's why more and more people use them for this purpose. Since handset screens are basically small, it can become difficult to read dozens and dozens of search results. To overcome this drawback, Lenovo will have to pre-set a link named the "life relax link", that will allow mobile devices users to benefit from an accuracy search at any time. This is, for sure, a big step forward for the mobile search industry, intended to satisfy the growing needs that customers have.
Cgogo knows that the collaboration between handset manufacturers and mobile search providers is an important one for developing the mobile search industry. This is the reason why it has made other associations until now, with China Mobile and Nokia, who integrated the "local search" model from Ggogo into the N-series devices that run on S60 platform.
Commenting on Cgogo's collaborations, a senior telecommunications analyst declared: "It is possible to create even more co- operative relationships in the future and it will trigger a trend of 'win-win co-operation' in the Chinese market. The co-operation of Cgogo with Nokia and Lenovo is a strong pressure signal for other handset manufacturers."
Cgogo is a top provider in the mobile search industry, owning global IPRs and special technologies. It began to offer mobile searches in 2004, via China Mobile and China Unicom.