Just as soon as they turn 14

Mar 30, 2007 14:30 GMT  ·  By

Is Microsoft dealing with a feeling of frustration because it's lagging behind Nintendo as far as console sales are concerned, or is it just me? Recently Peter Moore, corporate vice president for the Interactive Entertainment Business at Microsoft has taken a swing at Nintendo. Only that the swing is not directed at the manufacturer but actually at Wii users. "We don't feel like the Wii customer and the Xbox customer are the same thing," he said. "We think that as soon as the Wii customer turns 14 they want something else."

Something else? An Xbox perhaps? Hmm... According to market research firm NPD Group Nintendo sold 335,000 Wii consoles, Microsoft pushed 228,000 units of Xbox 360, and Sony only managed to get 127,000 PlayStation 3 off the shelves. In this context, it is easy to see why Microsoft overlooked Sony and jumped at Nintendo's jugular.

The Redmond Company made available just three days ago the black Xbox 360 Elite. "Today's games and entertainment enthusiast has an insatiable appetite for digital high-definition content," said Peter Moore. "Xbox 360 Elite's larger hard drive and premium accessories will allow our community to enjoy all that the next generation of entertainment has to offer."

The Xbox 360 Elite console comes with three core processors designed to deliver "16:9 cinematic aspect ratio, anti-aliasing for smooth textures, full surround sound, HDMI output and DVD playback," according to the Redmond Company. Microsoft has announced that The Xbox 360 Elite console will have a price tag of $479.99, but of course that is just the estimated retail price and the actual cost may vary according to the seller.