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Microsoft Unveils Dynamics CRM Analytics Foundation

A shared-source download for Microsoft Dynamics CRM 3.0 customers and partners

By Marius Oiaga, Technology News Editor

13th of February 2007, 07:46 GMT

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The Microsoft Dynamics CRM Analytics Foundation addresses Microsoft Dynamics CRM users, delivering new business intelligence tools management. Due to the fact that Microsoft Dynamics
CRM Analytics Foundation is a shared-source download, the business intelligence solution accelerator is available at no extra charge for Microsoft Dynamics CRM 3.0 customers and partners.

Via Analytics Foundation Microsoft Dynamics CRM 3.0 users will be able to leverage comprehensive analysis and management of customer processes. Analytics Foundation is designed to make business intelligence an integer part of evaluating performance, areas of interest, sales and revenue through predictive analytics.

"Analytics and business intelligence are essential to getting the most from customer management systems," said Brad Wilson, general manager of Microsoft Dynamics CRM. "We're focused on delivering roles-based analytics that enable every person to make better decisions and allow every customer interaction to be optimized."

With Analytics Foundation, Microsoft aims to offer pervasive business intelligence, including real-time business performance management, ad-hoc reporting and analysis and predictive analysis. Analytics Foundation will over an overview of the real-time health of the business, will enable standalone evaluation of Microsoft Dynamics CRM data and the implementation of data-mining algorithms within Microsoft SQL Server Analysis Services.

"Microsoft CRM Analytics Foundation bridges the disconnect between information and action - and we think that will result in extraordinary business results for our Microsoft CRM customers," said Ryan Toenies, vice president of Infrastructure and CRM Solutions at Inetium Inc. "The tools available through Analytics Foundation enable our customers to leverage their existing Microsoft investment to provide critical business information to the right personnel at the right time."
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