14 DAY TRIAL // Microsoft’s Scroogled campaign is about to help the Redmond-based tech giant score a big win against its long-time rival Google, as the search company is reportedly planning a major Wallet update to address recent privacy concerns.
The new Google Wallet terms of service might thus be tweaked in a way that would protect users’ personal details, as Microsoft previously warned that Google shares private information with developers whenever users purchase applications from the Android market.
A report by Droid-Life.com reveals that Google is currently working on several improvements to the Wallet Merchant Center, including some modifications addressing the aforementioned privacy concerns.
A Microsoft source told us that Google most likely finally got the message of the 2 million+ people who visited the Scroogled website, which made it clear that what they were doing was wrong.
“When you buy an Android app from the Google app store, they give the app maker your full name, email address and the neighborhood where you live. This occurs without clear warning every single time you buy an app. If you can’t trust Google’s app store, how can you trust them for anything?” Microsoft said in its latest anti-Google effort.
The company previously raised concerns over the way Google handles users’ emails in Gmail, claiming that the search giant is looking into every single message that arrives in your inbox to display ads.
“Google goes through every Gmail that's sent or received, looking for keywords so they can target Gmail users with paid ads. And there's no way to opt out of this invasion of your privacy. Outlook.com is different—we don't go through your email to sell ads,” Microsoft explained.
There are no official details on the changes Google might make to address these privacy concerns, but expect Microsoft to update its Scroogled campaign in just a few days.