Microsoft Paints the New York Subway in Pink
The company continues its efforts to promote the Surface RT
Microsoft will roll out the Surface with Windows 8 Pro in January, but until then, the company is focusing all its advertising efforts on the RT version of the tablet.And we’re pretty used to Microsoft’s somewhat unconventional way to promote its Surface tablet, with all those graffiti ads spotted around the world, but this time the company has come down to the New York subway.
Microsoft has decided to paint a car of the subway that runs between Grand Central and 42 Street in pink, the same pink that’s being used for its girly version of the Touch Cover.
What’s more, the inside video screens are now playing Surface ads on a continuous loop, Mashable writes, so passengers could admire the Microsoft tablet in all its glory.
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