The company’s recent changes are aimed at boosting the market share in the mobile market

Sep 9, 2013 09:39 GMT  ·  By

Microsoft is going through a lot of changes these days, so many people are actually wondering if the board’s decision to find a new CEO comes at the right time or not.

What’s more, the Redmond-based tech giant has decided to purchase Nokia’s mobile unit, with Stephen Elop, the former CEO of the mobile phone producer, to join the company as part of the deal.

That’s clearly a smart move, Manoj Menon, managing director of consulting firm, Frost & Sullivan, was quoted as saying by DestinyConnect, as Microsoft urgently needs to boost its market share in the mobile sector.

“Mobile is an area of tremendous potential, but it has been one of weakness for Microsoft,” he said. “Clearly the number one priority for the company is to get its mobile strategy right. From a strategy point of view, this deal is the perfect step. The only question is how well they can execute this plan.”

Steve Ballmer had a similar vision of trying to migrate towards devices and services, so given the fact that he will soon leave the company, whoever comes next must reorganize the company based on his ideas.