Jan 20, 2011 14:25 GMT  ·  By

While the general availability of Dynamics CRM 2011 is over a month away, Microsoft is gearing up to launch the next iteration of its customer relationship management solution today, January 20th, 2011 via a virtual event. The Redmond company has made the necessary preparations to broadcast the release online, and customers can register to watch Steve Ballmer, Microsoft Chief Executive Officer and Kirill Tatarinov, corporate vice president, Microsoft Business Solutions, delivering the keynote address.

All they need to do is head over to the registration page and sign up. The launch event is planned for debut later today at 9 A.M. Pacific Time.

“During the launch event, you will be able to hear keynote presentations by Kirill Tatarinov (Corporate Vice President, Microsoft Business Solutions), Michael Park (Corporate Vice President, Microsoft Business Solutions), and Brad Wilson (General Manager, Microsoft Dynamics CRM), as well as experience the new product for yourself through on-demand videos and content, including a customer showcase and business productivity, IT productivity, and industry tracks.

“Plus, Microsoft has announced a promotional price of $34 per user per month for the first 12 months of service to qualified customers that sign up by June 30, 2011,” revealed Eric Ligman, Global Partner Experience Lead Microsoft Worldwide Partner Group.

Dynamics CRM 2011 is one of those products from the software giant for which the launch is not synonymous with GA.

In fact, customers will only be able to buy Dynamics CRM 2011 either the on-premise version or the partner-hosted flavor only starting with February 28, 2011.

However, they can already begin taking advantage of Dynamics CRM Online, the Cloud-based version of the CRM solution.

Dynamics CRM Online went live earlier this month and is already available to customers in no less than 40 markets around the world.

In addition, the Redmond company continues to offer cash incentives to Saleforce.com switchers.

“Are you currently a Salesforce.com or Oracle customer?” Ligman asked.

“If you switch to Microsoft Dynamics CRM Online between now and June 30, 2011, you can take advantage of the Cloud CRM for Less offer, through which you can receive up to $200 per user you switch, which can be applied for services such as migrating data or customizing the solution to meet unique business needs.”