The two Internet giants, the software and the search one, are challenging one another with many products such as search technologies and Office suites. Although it might look like a fair competition, Microsoft is now preparing a harsh attack against Google. Tom Rubin, associate general counsel for the software giant, wrote a speech on Tuesday to present it in New York, trying to criticize Google in several copyright matters. The company considers the search giant uses the majority of its content without authorization, tying to convince publishers they will publish only some parts of their creations.
"Companies that create no content of their own, and make money solely on the backs of other people's content, are raking in billions through advertising revenue and IPOs. Google takes the position that everything may be freely copied unless the copyright owner notifies Google and tells it to stop. In essence, Google is saying to you and to other copyright owners: 'Trust us - you're protected. We'll keep the digital copies secure, we'll only show snippets, we won't harm you, we'll promote you," the Microsoft employee prepares to say according to Reuters.
As a summary, the software giant will criticize Google because the company uses only the content provided by other publishers and receives praises and money for numerous products based on this information. Not only that Google uses other's creations but it also tries to convince them the search giant will use only some parts of their products, forcing customers to pay for the entire product. Google is earning money with ease while numerous publishers are finding it hard to cover costs, Microsoft thinks.
Well, I'll try to avoid expressing my opinion but let's try to analyze it a little. Recently, Viacom demanded Google to remove almost 100.000 clips from YouTube because it considers the company receives praises for the content provided by other companies without paying for it. There were also numerous lawsuits filed against the search giant for copyright infringement concerning several products: YouTube, Google News and more to come.