14 DAY TRIAL // Microsoft has applauded the Xbox Live Video Marketplace as one of the leading distributors of online entertainment content at the International Customer Electronics Show in Las Vegas. CBS Broadcasting Inc., MTV Networks Co., Paramount Pictures Corp., Turner Broadcasting System Inc., Ultimate Fighting Championship and Warner Bros. have already partnered with Microsoft, and the Redmond Company has available no less than 1,000 hours of premium high- and standard-definition content on the Xbox Live Video Marketplace.
"Xbox 360 has become one of COMEDY CENTRAL's leading digital distribution platforms," said Caleb Weinstein, senior vice president, strategy and business development, COMEDY CENTRAL. "In nearly two months, Xbox has become our second highest performing digital distributor. COMEDY CENTRAL is thrilled to continue this partnership and is working to bring more and more content to Video Marketplace in the coming year."
"Bringing our content to the coveted gaming audience on the Xbox 360 has been a huge success and has exceeded our expectations," said Andrew Mellett, vice president of video on demand for Warner Bros. "In fact, Xbox 360 has become one of the top distributors of our content direct to consumers' TV sets over the Internet."
The next step in the evolution of the Xbox Live Market place will be the delivery of high definition content. The existing 5 million Xbox Live community will be able to download a "wealth of high-definition games, television and movies" as the service is the largest online distributor of HD content by volume.
"Until recently, HDTV owners still had a limited variety of content at their fingertips. Now Xbox 360 is one of the premier sources for high-definition content in the living room," said Jeff Bell, corporate vice president of global marketing for the Interactive Entertainment Business at Microsoft. "Xbox 360 is the one-stop-shop for the best in high-definition entertainment, whether consumers choose to access our industry-leading catalog of more than 160 high-definition games or to view high-definition television shows and feature films available through Xbox Live or using the Xbox 360 HD DVD Player."