14 DAY TRIAL // Indian phone maker Micromax, the second largest vendor in the country, is reportedly getting ready for the launch of smartphones that would pack 4G connectivity inside, while also considering the release of Windows Phone 8 devices.
The company’s co-founder Rahul Sharma was the one to confirm the upcoming availability of 4G devices, although no specific release date has been provided as of now.
In fact, he said that Micromax is waiting for the ecosystem to evolve before making this step, but that they are ready for it.
“Yes, we are aggressively working on our 4G offerings, which will include smartphones and dongles. We will be ready with our offerings, whenever the ecosystem is ready,” Sharma said, according to lightreading.in.
The company is also looking into increasing its revenue, which stands at around $0.52 (€0.40) billion for the fiscal year 2012-2013.
“We are sure that we will surpass our revenues for the last fiscal year in the first half of the ongoing fiscal year (FY 13-14),” Deepak Mehrotra, CEO of Micromax, reportedly stated.
Micromax is also looking into means to increase its market share in India, which stands at 17.1 percent at the moment, but which went up to 24.3 percent in April.
One device that the company is betting on is the newly launched Canvas 4, which was unveiled yesterday with a 5-inch HD screen, quad-core processor, and a price tag of INR 17,999 ($295/€230).
However, based on the initial reaction that users had when learning the exact hardware specifications of the phone, chances are that things won’t go as planned for the company.
At the moment, Micromax offers a nice range of Android-based devices, and it is expected to continue focusing on this mobile OS moving forth, though a Windows Phone 8-based handset will also be released.
Unfortunately, no specific info on when that might happen has been provided. However, as WMPoweruser notes, the phone could easily prove successful, should Micromax pack it with specs similar to those of Canvas 4.