Digital Dudz is the brainchild of NASA engineer Mark Rober, famous for previously inventing a high-end, incredibly advanced Halloween costume, that, unfortunately, costs $1200 (€920).
This time, his costume ideas are more affordable – all you need is a T-shirt, a smartphone which you supposedly already own, and the Digital Dudz app. Putting the costumes together only takes about 4 minutes, if you count the taping, Digital Dudz advertise.
The user cuts out parts of the T-shirt, revealing whatever image is displayed by the app. Of course, touch screen properties have not gone to waste here, as many costumes have the added bonus of performing certain tasks once you touch the screen. In one case, an eye bulb moves when directed by your finger, scaring everybody around you.
In the case of the bleeding heart, the hole in the shirt will lead your friends to believe you have suffered a terrible accident, and your organs are now for display.