Chinese company ZTE teased its Grand Memo II LTE phablet for a few days ahead of the Mobile World Congress (MWC) 2014 trade fair and now the device has been made official.
As expected, ZTE Grand Memo II LTE will ship with Android 4.4 KitKat operating system out of the box, along with the company's proprietary MiFavor 2.3 UI.
The MiFavor 2.3 UI should be one of the smartphone's main selling points, along with 4G LTE support. The former provides users with a much better experience, as the handset can memorize user habits in order to offer a simplified and tailored interface that can be customized to everyone's needs.
In addition, the MiFavor UI features full integration with functions such as notebook, calendar, weather forecast, alarm clock, Internet, and music.
Hardware-wise, the Grand Memo II LTE comes equipped with a Qualcomm Snapdragon 400 processor, 2GB of RAM and 16GB of internal memory. Users will also be able to further expand storage up to 32GB via microSD memory card.
ZTE Grand Memo II LTE boasts a huge 6-inch HD (720p) capacitive touchscreen display and an impressive 13-megapixel rear-facing camera with F2.2, Sony BSI, autofocus, LED flash and full HD (1080p) video recording.
There's also a 5-megapixel camera in the front and a 3200 mAh battery inside, which has yet to be rated by the manufacturer.
According to ZTE, the Grand Memo II LTE will be launched in China in April. The phablet will also be available for purchase in Europe, North America and Asia Pacific around the same timeframe. No word on pricing options yet.
“The Grand Memo II LTE is designed to meet the increasing user demand for stylish design with an intuitive user experience. High performance technology must be met with a simplistic user interface which allows users to customize their experience based on personal preferences,” said Mr Zeng Xuezhong, CEO of ZTE Mobile Devices and executive vice president of ZTE Corporation.