14 DAY TRIAL // Hideo Kojima, the creator of the Metal Gear Solid franchise, says that the weird marketing campaign for Phantom Pain, which has recently been revealed to be the fifth core game in the series, has been designed specifically to appeal to long-term fans.
The developer tells GameTrailers that, “We wanted to do something to really energize the community.”
Another aim has been to evaluate the versatility of the new Fox Engine, which will be used to power Metal Gear Solid V: Phantom Pain.
The campaign had been planned for over two years and involved finding and preparing a Swedish actor to play Joakim Mogren, the Chief Executive Officer at Moby Dick Studio.
Konami has recently made it clear that Phantom Pain and Ground Zeroes are separate games that will be linked by story, but will have very different mechanics.