14 DAY TRIAL // This year will see Lady Gaga become even more famous and, most importantly, richer. Forbes estimates that, with a new album coming out, more touring and lots of endorsing, the singer could easily make over $100 million in 2011.
Not that she did too shabby in 2010 either: Forbes believes she may have pocketed about $64 million in total, which makes her the seventh highest paid musician in the world, only a few millions away from a heavyweight like Jay Z.
In 2011, Gaga may easily double her earnings because, as analysts put it, she’s only beginning. With the number of fans growing by the day, she’ll soon add larger touring venues, sell more products and, of course, more albums.
Those who say that 2011 will be the year that sees the end of Gaga’s reign – like the Sabrina pop star we were telling you about today – are dead wrong; if anything, the Gaga phenomenon will only become bigger, taking over everything.
“Over the next six months, Gaga is scheduled to play 41 shows at 20,000-seat venues like Madison Square Garden in New York and the Staples Center in Los Angeles,” Forbes writes.
“If she maintains her average ticket price [$102], that works out to $2 million gross per show, of which she’d likely keep about $800,000 a night after concert promoter fees, security, and other costs. Multiply that by 41 and you get roughly $33 million,” the magazine explains.
Then, Gaga has a new album coming out: with months to go until the release date, fans are already on the tip of their toes to hear what “Born This Way” might sound like.
If the album does at least as good as “The Fame Monster,” her previous work, this means at least another $10 to $15 million in her bank account, Forbes believes: sales that will allow her to perform for larger venues and become a stadium act.
“Gaga also shills a range of products: video sunglasses for Polaroid, headphones for Beats by Dre, phones for VirginMobile, and a host of items and services via product placement in her videos (a Russian billionaire reportedly paid $1 million to place himself in one of her videos). All these commercial ventures should add at least another $5-$10 million to her coffers,” Forbes writes.
As one analyst says for the magazine about Gaga’s potential and future income, “We’re only seeing the beginning.”