Display makers release monitors regularly, sometimes too often, but this particular facet of the industry is actually doing better than other sides of IT, which is probably why LG is taking chances.
Rather than stick to the tried and true blueprint of Full HD resolution (1920 x 1080 pixels), a TN panel and 250 cd/m2 brightness, LG went a step higher.
This isn't a 4K display though. The company will definitely be involved in the market for 3840 x 2160 pixels resolution monitors and TVs, but that's neither here nor there.
This particular monitor has an IPS screen (in-plane switching) with a resolution of 2560 x 1440 pixels.
There are a couple of main differences between TN (twisted nematic) and IPS screens.
On the one hand, the former has a better response time and is cheaper. On the other hand, the latter has wider viewing angles.
The 27EA83 WHQD monitor, as LG's later product is called, measures 27 inches and works that IPS LCD for all its worth.
While the 6ms response time isn't the best, it is close enough to the “normal” 5ms that everyone should be able to enjoy it fully.
Only gamers who play very rapid first-person shooters will be in danger of missing shots due to so-called “lag.”
That said, the brightness of the new monitor is 350 cd/m2. Not the highest we've ever seen but higher than on most monitors sold nowadays.
Furthermore, the dynamic contrast ratio (determined clarity and detail in low-light scenes when the room holding the display is also dark) is of 5,000,000:1.
As a bonus, LG tossed in a 3-port USB 3.0 hub and a stand with swivel, pivot, tilt and height adjustability.
LG's 27EA83 is priced at 727 Euro ($727-962) and should be compatible with most PCs and set-top boxes, thanks to its DisplayPort, Dvi and HDMI inputs.