Kindle Paperwhite Ratings Go Down on Amazon

Amazon has pushed its advertising machine to the maximum for its Kindle Paperwhite launch, but some users have been unsatisfied with the differences between the commercial and real-life products.

Amazon has admitted that the light feature on its Kindle Paperwhite ebook reader has been a little embellished in the commercials and even in the Jeff Bezos' presentation.

Users have reported that the four LED lights at the bottom of the screen that provide the necessary illumination, cast a few shadows on the bottom of the screen. Some people have reported different sizes for the shadows and even claimed that Amazon replaced some models.

All this debacle has reflected on the rating of the Kindle Paperwhite, on Amazon's website. The number of negative reviews is piling up and the rating has started to go down. At this point, the rating hold at 3.7 out of 5, but it's bound to go down even further.

Interestingly enough, the cheapest Kindle, without the Paperwhite technology, has a better rating, with 4.1 out of 5.