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June 2nd, 2008, 14:49 GMT · By Monica Gaza

Kate Moss Dropped by Agent Provocateur

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Kate Moss was dropped by lingerie firm Agent Provocateur
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Alice will be taking over from Kate as the new face and body of Agent Provocateur
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Kate Moss may be a world-famous supermodel and the beloved darling of so many famed international designers - however, British lingerie firm Agent Provocateur didn't hesitate to drop her as the face
and body of their advertising campaigns in favor of a much younger model. Moss began her collaboration with the prestigious lingerie firm in 2006 and recently starred in its bridal lingerie campaign. However, news came that she was recently replaced by a rebellious half-Brazilian, half-British socialite named Alice Dellal, who is 14 years her junior.

British tabloid The Sun claims that Dellal already had her first trial photo shoot with Agent Provocateur last week. The same newspaper also claims that the Agent Provocateur co-founders Joseph Corré and Serena Rees decided it was time for the company to go for a trendier, more edgy and fresh-faced model to front their new campaigns - so out went Moss and in came Alice Dellal, much to the surprise of Kate's more ardent supporters.

"Everyone is stunned. Kate's shots were really well received, but bosses thought it was time to move on. They want a fresh new face and think they've found the candidate in Alice", a source revealed. Agent Provocateur is known for its change of heart regarding their female models. Earlier this year, they also considered singer Lily Allen as a potential addition to their lead campaign figures, although Lily was eventually dropped as the two founders Corré and Rees reportedly failed to agree upon whether or not she was suitable for such a job. Dellal on the other hand is known for a more grunge, edgy look due to her partially shaved head and nose ring.

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