Softpedia
 

NEWS CATEGORIES:



NEWS ARCHIVE >>
SOFTPEDIA REVIEWS >>
MEET THE EDITORS >>
Home > News > Telecoms

July 1st, 2010, 06:55 GMT · By

KIN Is Dead, Windows Phone 7 Eats It, Microsoft Says

SHARE:

Adjust text size:


KIN One and KIN Two
Enlarge picture
Redmond-based software giant Microsoft released a few months ago a new type of mobile phone, one aimed mainly at those users who live active socially connected lives, namely the Microsoft KIN handsets. Two such phones were brought to the market in the US, KIN One and KIN Two, available via Verizon Wireless, with a promise that European users would also be able to benefit from their features starting this autumn. However, it seems that there would be no European KIN after all.


Although Microsoft hopped that KIN would appeal a lot to a young audience, one that likes being connected to social networking sites at all times, it seems that things did not go as planned. Whether the capabilities of the two devices or the price tag (and the required service plan, of course) are the reason, the bottom line is that KIN One and KIN Two are not selling as good as previsioned. Verizon lowered their price tags recently, and it seems that Microsoft decided it was high time to kill the project and move on to a more promising option, Windows Phone 7.

“We have made the decision to focus exclusively on Windows Phone 7 and we will not ship Kin in Europe this fall as planned,” the company said in a recent statement, an article on BGR notes. “Additionally, we are integrating our Kin team with the Windows Phone 7 team, incorporating valuable ideas and technologies from Kin into future Windows Phone releases. We will continue to work with Verizon in the US to sell current Kin phones.”

One of the main issues with the purchase of a KIN device from Verizon seems to be the monthly plan requirements. Over all, cost of the ownership of a KIN would equal the one for a handset in the carrier's DROID series. Since the latter devices are much more powerful and pack expanded functionality, it makes sense why users would rather go for an Android device instead of a KIN. However, things might change in Microsoft's favor as soon as KIN's relatives, Windows Phone 7 handsets, arrive on shelves.

TELL US WHAT YOU THINK:

2,284 hits · 2 comments · Link to this article · Print article · Send to friend · Subscribe to news

MUST-READ RELATED ARTICLES:


Kin One and Two Now Cheaper, Software Update Expected

Another Windows Phone 7 Video Demo Available

Windows Phone 7 Reserved for Smartphones

KIN Phones Land on May 6 at Verizon, Pricing Unveiled

KIN and Windows Phone 7 to Merge, Price Plans Discussed

READER COMMENTS:


Comment #1 by: Elvar on 01 Jul 2010, 07:24 UTC reply to this comment

Microsoft is really demonstrating that it has no idea how to sell devices to consumers, or even make devices that consumers want.

Microsoft threw a massive amount of money behind Kin. More R&D than iPhone. Free promotional concerts. Network television advertisements.

And it failed anyway.

Nobody wants the mobile products that Microsoft makes. Instead, everyone wants Google Android phones, and Apple iPhones.


Comment #2 by: Chieftom on 04 Jul 2010, 22:44 UTC reply to this comment

Well I guess that makes me a nobody.

I have a Zune HD and I am extremely pleased with it. I have used my son’s iPod and found the Zune to be a much better product. The device itself, the OS on the device and the desktop software are all superior in my opinion.

I have held off replacing my current smartphone for over a year waiting for WinPho7 because I am sure that it is going to be a game changer and that it will meet my needs.

As for the Kin, it is Verizon that ruined the Kin, not Microsoft. Making the service contract the same price as a full-fledged smartphone made the Kin a losing proposition.

Everyone that has used the Kin has said it was a good device with some unique features.

The dropping of the kin does show us that Microsoft has changed. This is the first time I have seen them react so quickly when it becomes obvious that the product was failing in the market.

The Kin died because Verizon killed it.

Copyright © 2001-2012 Softpedia. Contact/Tip us at

WindowsGamesDriversMacLinuxScriptsMobileHandheldNews

SUBMIT PROGRAM   |   ADVERTISE   |   GET HELP   |   SEND US FEEDBACK   |   RSS FEEDS   |   UPDATE YOUR SOFTWARE   |   ROMANIAN FORUM