If you ever fantasized about the day when you could enjoy the euphoria produced by alcohol without any of its side-effects, today is that day. David Edwards and Starck have created the WAHH Quantum Sensations spray.
It might be minuscule, but it can provide up to 75 moments similar to drunkenness. They last only for a second but produce a sensation that lasts longer, the Daily Mail
The WAHH inhaler contains just 2 milliliters of alcohol in total. Each puff means 0.075 milliliters of alcohol goes directly into your mouth or on your food, a thousand times less than any cocktails.
According to the two masterminds behind this out of the ordinary inhaler, who happen to be the same who created the chocolate inhaler, the effect is truly something else.
“We asked ourselves whether we might provide the same agreeable sensation as comes with a sip of alcohol without running the risk of drunkenness,” Starck says.
The WAHH spray was unveiled in Paris the other day, with promises from its creators to pave the way for the “food of the future.”
“A spray of WAHH and the shock is immediate, like a sensorial alarm,” Starck further explains.
The shock is immediate and temporary, but the impression that lingers afterwards is one of the most pleasant, the scientist goes on to say.
Moreover, the WAHH can be used to deter people from drinking: it contains countless times less alcohol than beverages of this type, has no side-effects and doesn't impair one's ability to drive or engage in other activites.
It's being sold as the key to “the pleasure of alcohol without worrying about negative consequences,” the Mail says.
Its creators even boast that those who use it can pass a breathalyzer with flying colors – it's THAT harmless, they say.
“WAHH does not stimulate drunkenness. It is precisely to avoid drunkenness. It stimulates the pleasure of alcohol without the alcohol. There is almost no alcohol in the product, yet the aerosol gives an instantaneous lightheadedness, slight, not disorienting, and is intended for anything but the experience of being drunk,” they argue.
WAHH is now available at Le Laboratoire in Paris, and it is expected to hit stores in Europe soon, with a price tag of about €20 ($26).