14 DAY TRIAL // A Jewish human rights organization is trying to stop buyers from purchasing a wine that features an image of Hitler on the cover.
The wine is produced by Vini Lunardelli, the company of winemaker Alessandro Lunardelli. According to New York Daily News, the Nazi motif is meant as a joke when the bottles are bought as presents.
“We reject the cynical notion by the company’s owner that this wine is marketed as a ‘joke gift,’” representatives of the Simon Wiesenthal Center said in a statement.
The product is currently being sold via wine distributors and the Center is trying to reach out to them to stop them from buying it, thus boycotting the company.
Lunardelli says that a lot of people buying the bottles are from Germany and calls it a bit of “historical” fun.