Hilarious Amazon Kindle Commercial Bluntly Jabs Apple's iPad

You can't fight the truth, and that is precisely the sort of saying that Amazon's latest commercial runs on, much to Apple's chagrin.

Apple did Samsung a favor by so ferociously going after the Galaxy Tab 10.1 in Australia, since the whole thing got turned into positive marketing for the device.

Now, whether it likes it or not, Apple's iPad has become the means through which Amazon promotes its Kindle devices.

We should probably not spoil the commercial above, since it is basically 30 seconds of pure hilarity, but we can't help it.

After all, it is just so true that the mother's Kindle touch e-reader and her two children's Fire Tablets cost, together, less than a single iPad slate.

Oh, and that's not a computer-generated environment. The whole thing was filmed in Flamingo, Costa Rica.