14 DAY TRIAL // Sony Ericsson has launched a promo spot for the Sony K610i phone model which has been released at the beginning of this year. It is a promising cellular, with a large sum of capabilities, which determined people at Sony to consider it worthy of a promo clip.
The advertisement itself does not manage to stand out of the crowd, although the phone might have deserved it. It features a dynamic melodic line, with strong bass and modern inflexions. Furthermore, we can see the phone twirl and jump under the spotlight, while revealing all its strongest features. A zoom on the screen shows it sending and receiving emails. In the next scene, a close-up on the camera and also a picture displayed on the screen show Sony K610i's picture capturing capabilities. Then the Sony Ericsson logo appears and that's just about it.
We would have expected more from