The company plans to start shipping before the holiday season kicks off

Sep 12, 2013 12:20 GMT  ·  By

There have been a lot of goodies unveiled at the Intel Developers Conference in San Francisco this week. Among them is the HP Chromebook 14, a colorful addition to the company’s portfolio.

Chromebooks have really started to draw the attention of consumers lately and this trend was noticed by the tech company.

Ron Coughlin, senior vice president and general manager for Consumer, PCs, Services and Solutions at HP, explained that the company chose to roll out the Chromebook line because “there are customers telling us they are interested in new operating systems and in particular Chromebooks.”

He went on to say that “we build the HP Chromebook to offer a great experience, choice and affordability, with a design that is truly unique.”

The HP Chromebook is the first of its kind to ever pack an Intel Haswell processor. The fourth-generation Intel Core processors are carefully designed to consume less power.

The saved-up fuel will be in turn used to power the battery, prolonging its life cycle. Compared to the previous generation, these Chromebooks can last up to double the time.

These laptops feature a 14-inch HD display with a 1366 x 768 pixels. They also incorporate HMDI, USB 2.0, USB 3.0 ports and headphones.

And because we’re dealing with Chromebooks, the new HP babies will deliver 100GB of free storage for Google Drive. This offer extends over two years.

Chrome apps like Gmail, YouTube, Google Drive and Google+ Hangouts will bear the distinctive Google experience, as expected.

With the new line of Chromebooks, HP wanted to cheer up the landscape. We are accustomed to see black, silver, gray colored tablets. But HP is attacking this dogma a little bit and is daring consumers to choose between three bold colors: Coral Peach, Ocean Turquoise and Snow White.

HP has stated that it plans to have its new Chromebook line on shelves before the holiday season starts. Selected markets from the United States will be targeted. Interested parties should know the devices are priced at $299.99 / € 225.65.