It’s happened to other, bigger names before, but that’s no excuse. H&M has become the latest brand to display on their official website that which now goes by the official name of a “Photoshop disaster”: a model without a face. The dress in the photo attached costs only $50 but, for this money, you also get an instant facelift. Or something along those lines, since the model in it clearly doesn’t have a face in the second pic.
Spotted by the famous
Photoshop Disasters website, the photo in question has already caused quite a debate with its readers.
First, the facts: the girl in the first photo is wearing a white H&M dress. It’s clear that her image has been retouched, but there’s nothing about it too upsetting.
The second photo aims to show the girl from the back. Alas, her face is missing, which makes it look as if her hat and her hair are miraculously floating above her shoulders.
At the same time, there’s also something very wonky going on about her knees, which seem to have been butchered by a tech in a hurry to get to lunch break, as one of the PsD commenters puts it.
On to talk of how this disaster may have occurred: two theories are the most popular right now, one being that the second photo was recreated from bits and pieces from the first one.
“Among Photoshop errors this is a classic. At a guess, the photographer never photographed the model with this pose, and the post processo... attempted to comp it together, got distracted and left it half finished or realized that a three-quarters back of a head is not so easy to produce without something to work with,” David Bennett writes on the PsD website.
Another disagrees: this is not a Photoshop error, but rather a bug. All photos from the back of all the models look the same, which means that no model ever posed for them, it’s just a composite image – and a bad one at it.
“It’ not a classic photoshop error at all. It’s from an interactive system H&M have. You can mix and match clothing to make different outfits. The model is entirely fake (apart from the face), the clothes are all photographed separately and then composited into the image actually on the site as and when the user chooses the items. Obviously, bugs happen,” Blarp writes.
Even so, the model is missing a face and has knees that would make any horror movie character jealous. H&M should at least make it up to its customers by replacing the photo, other voices on the same forum are saying.