Oct 29, 2010 09:48 GMT  ·  By

You know, when we were telling you that just about everyone's trying to bank on the whole 3D frenzy these days, we weren't kidding around, since it would seem that even some of the world's largest fashion-oriented companies are trying to get a piece of the pie for themselves, the latest being none other than Gucci. Of course, the company has not gone as far as rolling out some 3D display, but in fact chose to adapt some of its iconic glasses in order to support polarized 3D displays, the Luxist reports. Before moving to the actual technical features, we'll have to admire the fact that Gucci embarked on this trend, being, in fact, among the first household names in fashion to accept the fact that 3D is most likely here to stay, and that there's good money to be made from the viewers' penchant for replacing the rather ugly-looking theater glasses with some high-quality, stylish ones. Design-wise, the Gucci 3-D glasses, as these things will be called, follow in the footsteps of the Eyeweb eyewear collection released under the supervision of creative director Frida Giannini this past summer, sporting quite a retro, 80's looking design. As far as the 3D technology is concerned, it would seem that the glasses sport “optically correct 6-base curved lenses with circular polarized technology", accompanied by a “high tech multi-layered mirrored coating which allows the wearer to view themselves in a mirror without distortion.” Moreover, it would seem that this mirrored coating also provides “superior viewing and contrast enhancement, but also allows over 98 percent of visible light through, therefore not affecting viewing in a cinema environment.” Plus, “an anti-reflective coating has been applied to the back of the lens for additional overall image quality by reducing scattered light, glare and blue light”, thus improving the overall 3D viewing experience. Now, if you're a true fan of Gucci eyewear, you should know that their 3D glasses should hit the shelves at some point in December, priced at around $225.