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Google to Rename Gmail

The company lost a Gmail trademark suit

By Bogdan Popa, Security and Search Engines Editor

1st of February 2007, 09:49 GMT

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Gmail is the mail service provided by the search giant that was meant to represent a more secure web-based mail that can protect your inbox against unwanted messages. When the mail solution was released, all the users were attracted by the 1GB e-mail storage size but most of them were disappointed because the registration was available only by invitation. Although the service was updated several times with new tools and features, it is still in beta stages and is still available by invitation. Every user can send now almost 100 invitations so it's very easy to obtain a Gmail account.

Google
wants to make Gmail the best mail service in the world, a fact that is sustained by the numerous updates added to the solution. Recently, Google employees announced that Mail Fetcher, a new function meant to allow you retrieve mail from up to 5 POP3 accounts, is now included in Gmail.

Although the service is one of the most popular mail solutions on the internet, it seems like the company must rename the product in multiple regions after some companies sustained that Gmail is a registered trademark. The first case was reported in the year 2005 in UK when the search giant renamed the mail service to Google Mail after a company sent a notification to the company saying that Gmail is a registered trademark of their financial software.

Today, The Register reported that Google must change the name of their mail solution in Germany after the company lost a trademark suit with Daniel Giersch, a German that sued Google for copying the name of his Gmail service.

"Google has failed to win the right to register the term "Gmail" as a wide-ranging European trademark. The Office for Harmonisation in the Internal Market (OHIM), the body which is responsible for European community trademarks, rejected Google's appeal after a stiff battle with German-born venture capitalist Daniel Giersch. Giersch, who has held his trademark for six years, has been fighting this battle since Google launched its email service in 2004. The German entrepreneur founded a same-day mail delivery service called GMail designed to offer a swifter alternative to the Deutsche Post," The Register reported.

It seems like the company tried to buy the Gmail trademark from Giersch, offering about $250.000, but the entrepreneur declined the offer saying Google must change the name of its web-based mail solution.


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