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Google: What If…?

New Doodle 4 Google competition

By Vlad Constandes, SEO News Editor

14th of February 2008, 07:50 GMT

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As per usual, from time to time Google decides that there's a need for fresh change on its homepage, so it turns to children or students and asks them to redesign its world renowned logo. Usually this happens before an important holiday and the competition is nationwide, so everybody gets a chance to draw as long as his/her school gets signed up for it.

Once again, it's Doodle 4 Google time and Dennis Hwang,
Webmaster Manager and Chief Google Doodler, has hosted a video on YouTube showing just how easy it is to make it happen. If he managed to impress and inspire the younger generations into entering the competition is yet to be seen, but I have to admire his technique (and tools).

The doodles will have to be based on the theme 'What if…?' so it's pretty much free for all to decide what to draw about. A few short tips: in the previous contests, usually Green doodles took home the prize, and by Green I mean eco-based. Also, nothing way too gloomy, it just wouldn't fit in with the company's policy, which is world domination in a pretty, colored and nice attitude. I might have exaggerated with the last one, but you do get my point.

The prizes are significant, as Marissa Mayer, Vice President of Search Products and User Experience, wrote on the Official Google Blog: "A panel of expert judges and Googlers will select 40 regional winners, who will be invited to the Googleplex in Mountain View, California, in May. Four national finalists will be announced as the result of a public vote. From there, Dennis will select one lucky student whose doodle will be on the Google homepage for a day in the U.S. This winner will also receive a $10,000 college scholarship and a technology grant for his or her school."

Oh, yeah, one last thing. Don't get your hopes too high, this is only for students in grades K -12.

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google news | doodle | doodle 4 google | us


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