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Google Wants More Sports for Us

And copies Yahoo moves

By Bogdan Popa, Security and Search Engines Editor

13th of September 2007, 07:43 GMT

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The Mountain View company Google knows it is very important to design a powerful universal search that would be able to display all the results on the SERP. But in the same time, the super giant has to offer all these results in an attractive layout in order to help the consumers read the

information. The Sunnyvale rival Yahoo already found the solution: the search engine shortcuts. Basically, it refers to an easy method to receive the results that can be used by typing certain keywords. For example, in order to find the latest scores of your favorite team you have to type "the team name scores" in the search box provided by Yahoo.

Google tries a similar move and today announces the first shortcut that is included into its search engine. From now on, if you're interested in searching for cricket information, you can type "cricket match" where the match term must be replaced with the names of the two teams.

"With the start of the Twenty20 world championship, cricket fever is upon legions of enthusiasts. To make it easier for you to indulge your interest in a game John Fowles characterized as "chess made flesh," we've simplified your search for cricket scores. Just type [cricket] in a Google search box and you'll see a brief score of all the current cricket matches. A single click will also give you access to a detailed cricket score card," Sadeesh Duraisamy, Software Engineer, and Alok Goel, Business Product Manager, wrote on the official blog of the company.

Google's search technology is already able to provide numerous types of information into a single SERP but it continuously works on new ways to bring more details to the user. What's more interesting is that Google Search has a lot of hidden operators which might result in some unexpected amazing results if you use them. For instance, you can use the power of Google Search to find something on Softpedia by typing "site:softpedia.com something" in the Google search box.

TAGS:

google | search | cricket

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