Since the release of their mail solution, Google was continuously trying to promote it by presenting the most important features included in the service. At the beginning, Gmail was attractive because it offered the biggest file storage size ever included in a mail service. Today, the company describes Gmail as the most efficient web-based mail solution to block spam messages because it contains powerful filters to block unwanted content. Recently, Gmail was released from the private beta program,
the company making it available for free without requiring an invitation for all the new users.
After the announcement, the Gmail team started to produce some funny adverts published on YouTube that are meant to present the main advantages of using Google's mail solution. In the past, Google's founders sustained they will never advertise on other websites using banner ads because the company is powerful enough to attract users and advertise using its own products. "I don't think there's anything wrong with having advertisements, you should just label them appropriately," says Brin. "Some search engines out there, today, sort of mix in paid results with regular results, and they don't label them. So the user doesn't know that that would not have appeared had they not paid for it. And I think that's really wrong," CBS News reported ad that time.
The banners released by the search giant promote Gmail as a very efficient mail solution against spam messages, sustaining it is able to find any mail easily as well as send messages almost instantly. If you want to view the commercial designed by Google and published on YouTube, you should search for "Gmail Theater" on the official page of the video service.
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