Google Partners With Michigan - Smart Move!

The Mountain View company Google and the state of Michigan signed an agreement that will allow the local residents to find better information using the best search engine on the Internet. Basically, the agreement concerns state institutions such as child organizations, medical firms, schools and other educational centers. The announcement comes after only one year since the search giant Google expanded its AdWords offering into Michigan, creating a new office that currently employs approximately 1000 engineers.

"Last year Google announced its decision to locate their Google AdWords division in Michigan creating 1,000 new jobs in our great state. And now, they are making it easier for Michigan residents to find critical information for their health care and public safety needs. We are a state leading the way in technology changes in the 21st century, and these expanded search capabilities take us another step in the right direction as we continue to innovate and move our state forward," Governor Granholm said according to Government Technology.

Google is continuously expanding its solutions but this new agreement is surely a smart move because it brings two important goals closer to the company. First of all, it improves the image of the brand. Then, it boosts the number of users because the authorities will encourage the residents to turn to Google in order to search for information listed on the Internet.

According to the same source, the entire partnerships will be based on the Sitemap technology that offers better indexing by Google and more relevant results for the search queries.

"Google has helped us implement these Web site improvements at no cost. We will continue to work to open up even more of our 200 online applications using the Sitemap tool so that users can find what they need. This is one of many improvements we continue to make to Michigan.gov in order to keep pace with the demands and needs of our citizens," said Teri Takai, director of the Michigan Department of Information Technology, as the same source reported today.