The anchor text provides more information

Mar 16, 2007 07:40 GMT  ·  By

Google Webmaster Tools represents an innovative pack of utilities able to provide important information for all the webmasters looking to enhance the results obtained after the inclusion in the Google Search engine. Yesterday, the company announced a new and regional version of Google Webmaster Central Blog especially designed for the German speakers.

"For quite a while, you've been able to see a list of the most common words used in anchor text to your site. Now we've enhanced the information we provide and will show you the complete phrases sites use to link to you, not just individual words. And we've expanded the number we show to 100. To make this information as useful as possible, we're aggregating the phrases by eliminating capitalization and punctuation," Vanessa Fox, Google employee, sustained on the Webmaster Central Blog.

The search giant also announced the availability of the individual links to pages of your site, a function that was first presented last month and scheduled for today. If you want to use this new ability of Google Webmaster Tools to login into your account, click on Link and select the External Links option.

"You can find this list of phrases by logging into webmaster tools, accessing your site, then going to Statistics > Page anaysis. You can view this data in a table and can download it as a CSV file," the Google employee completed the announcement.

If you didn't know, Google Webmaster Tools is available for free using a simple Google account and can be used by any webmaster registered for the product. All the powerful features provided by the Google Webmaster Tools are included into a simple but powerful web-interface available through this link.