Google Helps You Advertise in Newspapers

Some time ago, Google announced that a new audio test is in progress, the company planning to release some audio ads that will help you listen to Google ads even in your car.
Then, they announced that in the future, you'll be able to watch Google advertisements on your TV because the search engine made a partnership with one of the largest companies that provide multimedia content for televisions.

So, it's obvious that Google aims to extend its advertising market into offline content, including radio, TV and now, newspapers.

It seems like the company launched a newspaper ad test that is meant to place users' ads into some of the most popular newspapers in the US: Chicago Tribune, Boston Herald, Houston Chronicle, Miami Herald and others.

PPC Discussions published a message on their blog to announce that they have been one of the lucky companies that were selected to be included in the test for adding their ads in these newspapers. Google sent a message to confirm the approval of the request, adding a sample PDF that represented the way the ad will look in the newspaper.

"Congratulations! Your ad has been selected to run in Google's print advertising test. Attached is a list of newspapers, sections, and scheduled run dates for your ad, as well as a sample tearsheet displaying your ad. We determined where your ad would be placed by including it in a content bundle specifically relevant to your products or services.

Please note that some of the placements listed have not yet been confirmed by the newspapers and that your ad may appear in other publications in the near future. You may receive other confirmation emails such as this one," the e-mail said.

If you're interested in this public test and want to place your ad in the newspapers I mentioned, you can apply for this service by following this link.