When you deal with so many Google tools on a daily basis, it’s easy to forget that they also have plenty of tools for businesses. Now, the company has launched Google My Business, a command center where small- and medium-sized businesses can manage their online presence on a variety of the company’s services.
“The Internet is connecting more businesses with their people every day. However, our users tell us that finding these loyal customers can be complex and time-consuming. We believe it shouldn’t be. That’s why we are happy to introduce Google My Business - a free and easy way to find and connect with your people, wherever you are,” Google writes in a blog post introducing the new service.
Google has built the new feature in order to bring together all the ways in which the company can help businesses “shine.”
For instance, you can update your business info on Search, Maps and Google+ from a single location, which will make it easier for customers to get in touch. You can also add photos of your business and a virtual tour of the interior to help customers get a better idea of why they should visit you.
It’s also possible to connect directly with fans and customers by sharing news, events and other important updates from the Google+ page. Businesses can also use this opportunity to check out reviews posted by people across the Internet and respond to them.
Google My Business will also come in handy when trying to understand how people find and interact with your business by using custom insights and integration with AdWords Express. Furthermore, the company has released an Android app that will enable users to manage their information on the go. The tool offers pretty much the same features that you’ll find on the new Google My Business site.
The company will also be upgrading current users of Places for Business and the Google+ Dashboard to this new experience.
Being present online has become essential to businesses everywhere and Google is trying to help out everyone, even if they’re not big corporations with a lot of money to invest in this area. Google My Business is free to use, which means that the company hopes not only to help others, but also to collect more information to make Google Search, for instance, that much more relevant with the help of the newly introduced data.
You can download Google My Business for Android from Softpedia!