For the AdWords advertisers

Jun 12, 2007 07:06 GMT  ·  By

Google's advertising platform was recently improved with an innovative tool for all the AdWords advertisers: an online web-design utility that helps you build your own page in a matter of minutes. Basically, the new feature is available for the Australian or New Zealand small businesses without any website but which are looking to place their advertisements using the Google advertising platform. This way, they are able to build a separate page to present their products. The AdWords Business Pages is included in the AdWords Starter Edition account and available for free for all the registered members.

"You can create a business page to help potential customers learn about your products and services. AdWords Business Pages are quick and easy -- no knowledge of HTML or programming is required. You control your own business pages, and can edit the information on your page at any time through your AdWords account," Ali Rush, AdWords Associate, said today.

As you can see in the picture attached to the article, the page created with AdWords Business Pages is a basic website with a presentation picture, some contact details and a small description of the services. Although this kind of page can be built from any other solution, even in Notepad, some of you might find this new tool very useful as it is included in the advertising platform. This way, you're no longer required to upload your content on a server and make changes in offline mode.

Some time ago, Google started a powerful campaign of improvements, especially addressed to Australian users, a campaign that is also continued today with the new feature. It all started on the Australian Day when Google released a local version of Google Maps and announced its plans to capture high-resolution pictures from a plane flying at 600 meters altitude. It didn't work, as the Mountain View company didn't receive the authorization to fly at such a low altitude.