14 DAY TRIAL // Microsoft is working on a lot of innovative projects, but here’s something that is really worth our attention. The Do Not Tracksuit, based on the idea of the Do Not Track feature implemented into Internet Explorer 10, is a new wearable suit designed by Microsoft and supposed to help one get completely invisible.
Basically, the idea is pretty simple: whenever you don’t want to be tagged, scanned or hashtagged, quickly get your Do Not Tracksuit on and social media becomes history.
“It blocks the wearer from being tagged, checked in, scanned, filmed, recorded, hashtagged or poked, in the real world and the virtual world. Because in today’s social media obsessed landscape, too often people can unwittingly become “content” in other people’s lifecasting schemes,” Microsoft explained.
“And if you haven’t noticed, there is some testing going on that will make this a lot more complicated! Since people are increasingly becoming ‘brands,’ maintaining some control over your digital identity is simply a common sense form of brand management.”
While this is just another Redmond April Fools’ Day joke, it’s also one more attempt to poke fun at Google and its Glass project, as Microsoft tries to emphasize that privacy is a lot more important these days.