The importance of any web page included in a given website is determined by many factors. Search engines give a rank to web pages using a predefined algorithm that takes into account a lot of parameters. All webmasters understand the fact that the main traffic of a certain website is generated by the search engines. For this reason search engine optimization should be part of the web development process.
There are website search engine optimization guidelines for every search engine. In order to be able to know what parts or elements of your web pages must be optimized, you should obtain some preliminary data first, as a result of search engine indexing actions.
On the Internet there are many online tools that provide data regarding SEO reports for a given web page or domain, such as page rank, number of internal or external links and more. A flexible and rapid alternative for obtaining SEO data for web pages indexed by the search engines is to use browser plug-ins.
SeoQuake is a full featured tool available for Mozilla Firefox and Internet Explorer that provides marketers with very important information regarding Google Page Rank, Alexa Rank, whois data, page source, number of external and internal links, keyword density and more. SeoQuake comes with many plug-ins that can be enabled or disabled from Preferences menu. Other add-ons available for Firefox are
SearchStatus,
SEO for Firefox and
SEOpen.
They offer similar SEO information with SeoQuake. It seems that you can install SearchStatus, SEOpen and SeoQuake in order to work together at the same time in Firefox without conflicts. All information provided by these add-ons during your web browsing actions should help you understand better the competition success or failure and should guide you to optimize any website elements in order to increase the transparency of web pages for search queries.
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