14 DAY TRIAL // There is nothing better than green technologies combined with smart advertising and just the right amount of entertaining. This is exactly the strategy adopted by Ford, aiming to bring its new Fusion hybrid one step closer to its potential buyers.
The new app is available for Iphone, Ipad and Android and encourages users to virtually drive the awesome-looking eco-friendly car, AutoGreenblog informs.
Once you download the app, all you have to do is find a Ford blue oval symbol on the Internet, on the city streets or even printed on a piece of paper and point is to the camera your device comes equipped with. This is how you can have access to an amazing preview of the 2013 Ford Fusion.
The company is no stranger to teasing campaigns, since Ford is definitely not ready to showcase its new baby. As the Detroit Auto Show approaches, we will receive more information and learn more about the improvements displayed by the innovative hybrid.
“Each day the app will reveal a new course for you to drive and a little more of the vehicle,” reveal Ford representatives. The app gives you unlimited access to an amazing virtual world displaying 19 one-of-a kind driving courses. The app is so interactive and challenging I can't think of a suitable reason for not getting behind the wheel.